Thomas Jefferson Birthday

3 PR Lessons from Thomas Jefferson

Posted by On 04.14.14
CATEGORY: Uncategorized

Yesterday marked the 271st birthday of Thomas Jefferson, the man who wrote the Declaration of Independence and went on to become our country’s third president. While he set quite an example ...
NJ Solar

New Jersey: 80 Percent by 2050

Posted by On 04.07.14
CATEGORY: Clean Technology / Environmental / New Jersey

At the Intersolar Summit New Jersey 2014 in Edison in March, Lyle K. Rawlings, vice president of the Mid-Atlantic Solar Energy Industries Association (MSEIA), reeled off a long list of solar ...
April Fools Day

#Hoffsome: Another crop of amusing April Fools’ Day jokes

Posted by On 04.01.14
CATEGORY: General Media / New Jersey / Public Affairs / Public Relations/Marketing / Uncategorized

Today is April Fools’ Day, and marketers are vying to garner media coverage and social media traction by playing tricks on you. Such pranks are nothing new – maybe you remember the “left-handed” ...
Hire Me Spring Hiring Summer Interns

Summer Hires Beware

Posted by On 03.24.14
CATEGORY: Professional Services / Public Relations/Marketing / Social Media

It is that time of year again. Spring training and the delusion that the Orioles will contend for the pennant, the incessant itching that portends a couple of months of tissues and Claritin — and ...

Guest Post: Talking Good with Jeff Kirschner

Posted by On 03.21.14
CATEGORY: Clean Technology / Environmental / Guest Posts / Public Relations/Marketing / Technology

Below is a guest post from Dan Cohen, a friend of Beckerman, as he interviews the founder of Litterati, Jeff Kirschner. Below is the resulting blog post of Dan’s interview with Jeff, to see ...